India’s first Multinational socks brand, has recently launched a new range of Fantasy Socks for women. Designed in multiple colour prints for young females for the first time ever in the country, these stylish and colourful socks are aimed at becoming an important and desired accessory for many teenagers and ladies across all age groups who like celebrating colours in life.
Bonjour’s Fantasy range is designed to enhance the classic look and compliment your personality. This is sure to be a good addition to your wardrobe. Manufactured in exclusive designs and prints, these ankle length socks are made for people who prefer colours with their outfits. The desire to add more personality to an outfit will encourage women to take notice and jump onto this new fashion trend of coloured socks.
Mr RK Jain, Managing Director, Bonjour, stated, “We have conceptualised these exclusive socks for women to have fun. These are for people who view them not merely as an accessory, but rather a utility for comfort and fashion. The first series of ‘Fantasy Socks’ have been launched with five different colour patterns. These socks are super soft and treat your feet with ultimate comfort after wearing.”
The new offering consists of lively designs with stretchable and soft fabric that is best for everyday use. The bold/colourful patterns are created to give better quality and excite users by dressing their feet with rainbow colours. The range is available in various colourful prints that can either be worn with shorts and casual wear or with suits and formal wear.
Another interesting use of Fantasy Socks is that one can customise them by sharing their own designs on social media platforms of the company. You may choose to add pictures, upload photos from mobile devices or maybe even choose to add your very own artwork. The great thing about these custom socks is that they make for a good novelty gift for occasions such as Christmas, Valentine’s, Birthdays, etc., with a unique personal message inscribed on them.
Fantasy Socks also aim at setting a colourful socks trend. Wearing socks with sandals can become more widely accepted and normal. People seem to have such a strong desire to wear and show off their socks, that they can be motivated to break such basic fashion rules as these. “The sophisticated look and style of these signature socks have become a fashion accessory that never fails to excite customers,” added Mr Jain.
The collection is available in the market at INR 159 in Bonjour Exclusive Business Outlets and retail outlets located across the country. The collection is also available on www.bonjourretail.com.
