The online lingerie retailer are encouraging women to embrace their shape Any woman will tell you that the secret to feeling body confident starts with flattering, form fitting underwear. Which is why online lingerie retailer Figleaves’ latest AW17 collection is all about offering a style to suit every woman.
But their #AShapeForEveryShape is also about encouraging women to embrace their bodies, whatever their shape or dress size.
Featuring in the campaign are the gorgeous Soleil Huscher, Laura Wells and Christine Sofie.
These healthy, inspirational role models are a far cry from the stick thin models that we’re used to seeing in lingerie campaigns. With curves and realistic bodies, these are women that we can all relate to.
A step in the right direction and a response to the recent call for diversity in the fashion industry, we applaud Figleaves AW17 campaign.