The brand LEJABAI’S “IMAGE” is known to be brand that manufactures one of India’s finest brassier and was established in the year 1993 by Mr. Ramesh Kumar Nagar, the founder and CEO of M.L. Apparels. Over the years the brand has expanded the range of ladies innerwear such as Supreme, Clara, Cecily, Excel, Intimate, Teens etc.
Selling quality products has always been the motto for the brand. From using excellent quality threads and elastics for every product to make the same a pleasant wear to guaranteeing comfort with style, Image has always been the forerunner in the industry.
Followed by the overwhelming response for the products under the leadership of the CEO and direction of CMO Mr. Laxman Nagar, soon another organization was incepted to deal with the premium range of products under the brand name of “Suhaneeka” in the year 2013, which mainly deals with the brassieres and extends the business area to the Southern part of India.
The important patterns under this category are Foam, Lacy, Roma, Vello, Lily, Ellora, T-Back, etc. In the year 2016, the company has gone even a step forwards and has laid the bricks for another organization named as, R.D.Impex in the brand name of “LADY HUG”, which mainly deals with the Panty, Slips, Leggings and night suits and T-Shirts for gents in the brand name of “Green Horse” .
With Lady Hug the brand is manufacturing panties in 100% combed fabrics with exclusive prints with a price range of Rs. 90/- to 120/- , Leggings in 95% combed cotton +5% lycra fabrics, which are available in 50+ colours, in a wide array of sizes to fit every women. But the price range is also kept reasonable within the range of Rs. 340/- to 390/-. and Slips in 100% combed cotton with 10+ colours to enhance the comfort parameter.
Recently they have opened one more branch at Ahmedabad for Marketing to Northern India. These new inclusions surely makes the brand and the company to emerge as one of the more prominent manufacturer and supplier of ladies’ undergarments and gents T-Shirts all over India.