Victoria Secret has opened its first store in Milton Keynes on the 15th of November. The new 8,258ft2 store will be situated on the East Walk of the intu shopping centre and will offer the brand’s signature lingerie and sleepwear collections, exclusive fragrances and body care, as well as the brand’s popular Victoria’s Secret PINK and Victoria Sport lines. The new store will be situated in a prime location on the East Walk, adjacent to other top international retailers, including Hugo Boss. The addition of Victoria’s Secret further strengthens intu Milton Keynes’ appeal to its fashion-conscious customers adding to the high-quality shopping experience it offers. Victoria’s Secret will join other aspirational brands including Apple, Karen Millen and Michael Kors.
With its high proportion of affluent customers and location in the heart of one of the UK’s fastest growing cities, intu Milton Keynes is the perfect destination for desirable brands to flourish. The increasing number of aspirational brands like Victoria’s Secret joining intu Milton Keynes is giving their customers even more great reasons to visit the centre thus helping all their retailers flourish.