Airbnb ties up with French lingerie brand Etam to showcase behind-the-scenes of a lingerie fashion show

September 21, 2019 written by

Airbnb, well-known for providing amazing experiences through its homestays and tourism, recently tied up with a French lingerie brand Etam to host a backstage visit to a lingerie show, during the Paris Fashion Week.

Normally, the event is exclusive and closed to public but through Airbnb experiences, the first 15 people to sign up and register for the event will get a chance to catch an exclusive sneak-peak at all the backstage happenings of a lingerie show. They will get to see all the new lingerie collections, how they are produced right before the show and watch the models in action.


After the backstage experience, they can attend the star-studded, glitzy show along with all fashion A-listers. The experience costs 50 euros that will be donated to Solidarité Femmes, which supports female victims of domestic violence.

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