For Spring/Summer 2020, the brand continues to build on its strong collection of family brands. Launching three phases of newness during this season, the focus in the earliest phase, arriving in December, is on pyjamas, to see their customers through the tail end of the colder months. In phases two and three, chemises, robes, camis and shorts have a greater presence, when the weather will be turning warmer. They will be introducing two exciting new additions to their collections in phases two and three; printed camis to match their trousers and shorts, as well as jersey shorty sets. Cyberjammies is also maintaining its current prices with no compromise on the quality its customers expect from them.
Launching in December, phase one of the brand’s women’s collection introduces the Willow range and its standout tiger print. This will be accompanied by their Amber and Heather ranges, which include a bold, oversized floral print and timeless pieces in deep blue.
Phase two sees the introduction of Olivia, Layla and Darcie ranges, at the end of January. With a stunning blue, red and charcoal floral print, Olivia is sure to be one of this season’s bestsellers. Layla is a range dominated by strong colours and bold prints whilst Darcie features one of this season’s firm favourites, a beautiful print on a soft peach base.
In the final phase of Spring/Summer, they launch Alicia, a modern artistic print, Sophie a fun strawberry print and Sasha, a clean white sateen stripe. Minijammies for girls, features all of the stunning prints from their women’s collection and similarly the emphasis shifts from pyjamas to shorty sets, as we move through the season.
Also, the brand believes their Spring/Summer Nora Rose collection is the strongest to date. The Lydia range fuses elegant knit pieces with a pastel floral print launching in December. Ellen arrives in January with a modern floral print and striking navy pinstripe. Finally, Portia launches in March with a pink, floral border print and a subtle grey sateen stripe. Newness for Nora Rose includes printed jersey pieces, launching for the first time.
Fabrics include 100 per cent cotton and cotton 60 per cent modal 40 per cent blends.
Collections drop in store from December 2019, end of January and beginning of March 2019.