H&M and Love Stories partner a second time for an exclusive swimwear collection

Fashion giant, H&M is collaborating for the second time with the luxury Dutch lingerie brand Love Stories to come out with an exclusive swimwear collection. The line is created by Marloes Hoedeman, Founder, Love Stories, the range, Love Stories Swimclub x H&M is available across the globe in selected stores and also on H&M’s online platform.

Drawn from Hoedeman’s holiday to Ibiza and also inspired by the seventies’ Slim Aarons photographs of poolsides, the collection comprises of belted, one pieces, wetsuits, triangle bikinis, retro bandeau, off-shoulder swimsuits, etc., in candy colours and bright prints. Tangerine, dusky pinks, vintage greens make up the tableau of this exotic range that’s designed for sunbathing as well as surfing.