Mod by Parfait introduces SS19 Collection

November 22, 2018 written by
Mod by Parfait introduces SS19 Collection

Mod by Parfait’s SS19 collection feels like the first day of spring— fresh,simple and romantic.

The trendy sister brand to Parfait, MOD by Parfait has focused on serving its millennial customer base with fashion-forward looks, whimsical silhouettes and an expansive size range; A-F Cups, 32-42 band sizes, and XS-3XL bottoms.

Mod by Parfait introduces SS19 Collection - 2

We caught up with Mod by Parfait’s design team to get a peek of their upcoming collection. One of the major inspirations for the brand is the beauty of the countryside. “Delicate, rustic textures and warm floral decorations bring a summery, country-side feel to soft everyday bra sets and sophisticated lingerie,” says the design team. The beautiful floral print charm collection exemplifies this easy, nature-inspired look. Available in a Molded Balconette, Bikini and Underwire Babydoll, this adorable collection comes in two colorways : spring print/petal lace and garden print/white lace. Designers call out the Serene’s Babydoll (A1568) as the perfect item to wear under most wedding gowns because it offers the support of a bra and allows your gown to fall smoothly and move naturally without constriction.

For the flirtatious free-spirit, there is Mod by Parfait’s Evoke Collection. This fashionable four-piece collection is offered in blush/purple or bridal-ready ivory/petal. Available in a Padded High-Neck Bra, matching Bikini Panty, wire-free Bodysuit and wire-free bralette.

The innovative Amour collection also returns for this season, unveiling its five-piece collection in enchanting dazzling blue. The star of the group is an all-over lace Cross Plunge Padded Bra, featuring exposed criss-cross panels that extend under the bust and wrap around the rib cage to the back.

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