Put the pieces together with Fabs Deal.com

August 18, 2015 written by
Cover

 

Fabsdeal was launched on 27th Jan, 2014. Fabsdeal is an online market place basically deal in lingerie products. The company was started by, a computer science graduate who was running his own “Real Estate Business” before starting up Fabsdeal.com. Reviewing the innerwear online portal. Simple pink and white CSS website template with vertical navigation with a six coloumn fly out menu on the top a search bar is place on the top page. The log in/ check out tab is placed at the top of the webpage aswell. The navigation is quite descriptive, intuitive, easy to use and indicates a relevance to the search engines. The column layout is kept subtle and the text bold and readable. It’s clean, sober yet creative. Minimal clicking to get to where the visitor wants to get to.

As everyone knows there is so much social discomfort while buying lingerie from shops or a market place. Lingerie is an essential part of life for women, women always face a problem buying it from shops or the market because most of the shops do not provide any trial room for that as well as they also do not keep all the sizes, and smaller shops have salesman making it really difficult for a woman to convey what she really needs and what they want exactly. For a woman, it is quite embarrassing to step into a lingerie store so they decided to make a sweet and healthy relation with their customers with help of OPS “Online Portal Service”.

The bra category holds brands such as Benetton, Biara, Bodycare, Cloe, Enamor, Floret, Groversons, Jockey, Kalyani, Lovable, Prestitia, Soie and Tweens. Available at the price range of Rs. 149 to Rs.895.

They are selling various styles in lingerie like padded bra, cotton bra, full-coverage bra, maternity bra, strapless bra in beautiful seven rainbow colors and floral print.

The panties range includes styles such as Bikini brief, boy short, cotton brief, g string, hipster brief, low waist and mid waist available at the staring price range of Rs135- Rs529 in sizes S- XL.

The nightwear range stars from Rs.525- Rs.1199 and the brands you can purchase from are Cloe, Prestitia, Rose vanessa. Fabdeal also sells boyshort, nightwear, bikini sets, leggings, panties, camisole and many more.

The company is one of the startups online lingerie portals that provides convenient, comfortable and affordable lingerie shopping for women.

Their customer care team is extremely dedicated and always ready for customers’ help. Fabs Deal has over 14 to 17 employees that are very efficient in their work.

Available 24×7 for help. They give COD (Cash On Delivery) facility and provide a refund policy to customers.

This privacy policy sets out how Fabsdeal.com uses and protects any information that you give Fabsdeal.com when you use this website. Fabsdeal.com is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement. Fabsdeal.com may change this policy from time to time by updating this page.

Logging in or regestering with FabsDeal, you will be able to move through the checkout process faster, store multiple shipping addresses, view and track your orders in your account and more. Orders and Returns can be filed within a form mentioned on the webpage.

 

In conversation with Brijendu Kumar CEO of Fabsdeal.com to learn more about this online portal and its story.

 

Why the name Fabsdeal ?

Brijendu Kumar: The name itself describe as fabulous deal. As early stage Fabsdeal used to provide different kind of deal on daily basis to their customer which always shown on Fabsdeal portal.

Are the majority of your customer’s women or men?

B.K : As our portal deal in lingerie product which is for women itself so as always the majority is “High by Female Customer”. But I cannot regret it that the man too purchase these kind of stuff for their better half or love one.

How would you describe your brands aesthetic?

B.K : – Fabsdeal only deal in branded product and we do have our own ware house where we stock all the brands and before shipping any order we do quality check for each and every product so customer can get the right product as they have ordered. Our main focus is to win the trust of our customer and for that we just keep few thing in our mind i.e. :

  1. Customer satisfaction: According to this time every customer need to be satisfy with the product, courier service and also arrived the product on right time.
  2. Customer Choice: We deal in multiple brands with lots of different color and variety of sizes this one is also is the best way to get some small space in customer heart.
  3. Discrete Packaging: we provide discrete packaging which describes our brand aesthetic, as we always keep in mind about the privacy of the customer.
  4. Exchange or Return: We do have hassle free exchange and policy which is more important for customer who prefer online shopping because they are enable to check the product physically.

Can you tell us a little bit about your business model?

B.K : – We use B2B business model and in future planning to sell our own products. we are planning to sell other branded products online.

How do you address fit issues when it comes to online shopping?

B.K : – We provide a full-service e-commerce platform designed to help our users–mostly women. Actually, online lingerie shopping keeps promising more. Achieving a great lingerie fitting in first-time is like a holy grail in online shopping. Returns of undergarments that do not fit are the major problem with the online shopping. But, we offer size charts and personal advice regarding size and shape through our articles and blogs.

What sets Fabsdeal.com from other online shopping portals considering every retailer offers competitive pricing and various brands at the click of a button?

B.K : – Fabsdeal.com is the best online lingerie portal as they provide a wonderful shopping experience to customers. We have carried various well-known womens’ lingerie brands like Enamor, Soie, Biara, Jockey and many more. We provide many discount offers and 20% to 30% on every season. Not only this, we give “buy one get one” offer timely.

How have the sales of Fabsdeal.com changed from when it first started to now?

B.K : – The sales of Fabsdeal.com has been changed completely as more women are aware of our online lingerie store these days. Ladies feel so comfortable and purchase any kind of lingerie without any shyness and hesitation, so that our shop is increasingly mounting popularity among females day per day. Due to all these, our sales are rising amazingly.

What are your future plans for Fabsdeal.com?

B.K : – We are planning to include some more new and stylish range of lingerie for ladies in which they can buy their favorite brand undergarments from our online shop. FabsDeal partner with leading, reputed and trustworthy courier companies. You can track your order online after it has been dispatched for delivery.

They ship your orders within 2-3 working days of order placement. You can expect your order to be delivered to you in 2-3 working days in major cities and 4 to 5 days for other location.

To ensure that your order reaches you in the fastest time and in good condition, they only ship through reputed courier agencies.

 

Their packaging does not have any branding, marking or product description to ensure you can have your order delivered anywhere you want to, even your place of work!

For order above Rs.699, shipping is absolutely Free! For orders below Rs.699 there is a nominal fee charged for delivery.

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