January 19, 20, and 21, 2019
Paris Expo – Porte de Versailles – Hall 1
As the global authority in lingerie, swimwear, and activewear, Eurovet is committed, with its expert eye, to bringing together all the key players in a business sector that’s constantly changing. This year, the Salon International de la Lingerie and Interfilière Paris will reflect the signs of increasingly significant transformation.
So that women may tell their stories, and cultures and techniques may meet as part of a product assortment in perpetual evolution, even at the core of its creative design. Lingerie, within its comprehensive, sustainable array of products, is re-evaluating its classics to reflect the world of today and provide a fresh perspective on femininity; this is a certain contemporary art, borne by a new wave of corresponding designers.
FALL IN LOVE WITH YOURSELF AT THE SALON
INTERNATIONAL DE LA LINGERIE
Be your silky self…
Following on the “body celebration” trend, brands have responded to women’s clear desire to feel good with their bodies and their body image, offering multifunctional, elegant, timeless lingerie that provides an intriguing form of sensuality. This desire to live in a garment that reflects one’s own identity has prompted the return of refined basics and of the charm of yesteryear—lace, silk, and cotton, allow the body to live and breathe, encouraged by floaty, fluid, lightweight, and comfortable shapes.
We seek out venerable craftsmanship that means true quality. Embroideries add a high-end, vintage touch here and there. Pastel colours complete this return to softness against the skin, enhanced with a touch of sophisticated red.
LEARN MORE AT THE MARTINE LEHERPEUR PRESENTATION, AND DISCOVER THIS OVERVIEW OF THE INTIMATE WORLD
The new rules of the game, its new icons, new staging, and new products.
THE NEWLY MASTERFUL NECKLINE
Though ultra-plunging necklines have been fashionable for several seasons now, this trend is being confirmed with lingerie featuring more lavish styles that are like accessories for a ready-to-wear look. And so, laces and
embroideries with new, highly-elaborate detailing are on display, giving lingerie an upmarket look with a truly masterful neckline.
This winter, lingerie collections are betting on liberated seductiveness, becoming fashion accessories with ‘Strapping’: borrowed from the world of bondage, this chic trend is truly sensual. From the sporty striped item
to an ultra-sexy piece, brands are competing to bring something unique to each part of an ensemble, for a bold, statement look.
BLUEBELLA / BORDELLE / MARLIES DEKKERS / FLASHY YOU AND ME / MAISON CLOSE (France)