Subversive: A New Brand Known For Comfort.

June 30, 2016 written by
lacenlingerie_dwwe

London-based designer Marie Yeung, was inspired to start her underwear line when she came across tattered undergarments.  Yeung, a Central Saint Martins graduate, already gotten in touch with a factory in her hometown Hong Kong that specialized in producing seamless underwear.

lacenlingerie_rewrere

The G-Tang  named for the friend that inspired it  is now the brand’s signature style: a cotton rib panty with a binding that hits just below the butt cheek. The rest of the collection  high-waisted and medium-rise underwear, bras, bodysuits and crop tops with cutouts and color-block paneling continues the thread: comfortable, mostly machine-washable (save for a handful of silk items) and just a little subversive. Nearly all of the garments are crafted from a soft cotton rib  one of Yeung’s favorite fabrics.lacenlingerie_rewrerr

Yeung explored that idea in a new way: In addition to deconstructed garments like the G-Tang, many items are embroidered with a cracked golden line, inspired by Kintsugi, the Japanese practice of mending broken pottery with gold. lacenlingerie_w3qrewreAccording to the philosophy behind Kintsugi, the piece becomes even more beautiful for having been broken; flaws, therefore, should be celebrated rather than hidden. It’s a fitting reference for an underwear brand that’s as likely to be shown off as it is covered.

Share on FacebookShare on Google+Pin on PinterestTweet about this on TwitterShare on LinkedIn
Article Categories:
Fashion
banner

Leave a Comment

Your email address will not be published. Required fields are marked *

Lace-n-Lingerie