TT plans to launch a premium inner wear brand

March 19, 2016 written by
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The Company’s management announced their plans to launch a premium innerwear brand in the near future as part of their new strategy to move towards the fashion side of the fibre to fashion spectrum. This move will help enhance margins and build the brand equity of the Company. The Company has enhanced their knitwear range to become a garment company from an innerwear company.

Chairman and Founder of T T Group, Dr R C Jain explained the journey of the Company and its evolution as a Fibre to Fashion Company as it spread its wings not only across India but also across 65 countries. Brand T T under which all products are sold has become a well known brand with registrations in India and many other nations.
Managing Director Shri Sanjay Jain laid down the vision and roadmap of the Company with clarity and crispness. He exuded confidence and commitment to take the Company to new heights.”
He further said that, “Going forward the Company would focus on value addition and brand building to create a strong portfolio of product lines to address the need of the middle class people of India. Value for money which has been an important principle of the company would continue to stay so in the years to come. Volume growth and occupying market space would be given special focus to ensure it reaches out to the heart of India.”

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