The platform has been laid for them. They are the coveted lot, but they have a lot of responsibly ..
DesiFirangi.com is the brainchild of Shailesh Nigam, an advertising and marketing professional, who was still ..
As an insight to consumer behaviour, many believe that buying and wearing expensive apparel, including lingerie ..
Smelly socks, socks with an ankle hole or thumb hole, socks with bad quality elastics etc have been a common ..
This article marks the fourth chapter of his long exclusive, informative series: ‘What woman want’. ..
The men’s underwear market have had experienced many folds of changes in the past couple of years, ..
The brands who set the trend for the new in the lingerie industry There are some who follow the trend and then ..
“Early diagnosis is the key to successful cure” Several women suspect that they might ..
Shyaway.com, the latest newsmaker in online lingerie segment has now emerged as the only online lingerie retailer ..
Centaurus Lifestyle Brands Pvt. Ltd., purely run by professionals from the industry is a company that will ..
“ Entrepreneurship is about being able to understand the relationship between risk and nurturing.”- ..
Every brand plays with their unique marketing policies and strategies to rule their market. Strategizing to become ..
In the early 1990s, there was mostly one multi-retail outlet selling everything together, from cosmetics to lingerie ..
With the launch of ONN inner wear, Lux Industries forayed into the premium men’s innerwear segment five ..
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