Men’s underwear is no longer strictly a matter of practicality; men are injecting personality into their underwear drawers by way of vibrant hues and eye-catching patterns now, more than ever.
In a trend setting move we give you the first ever broad trending lines in the market
STRIPES
Stripes still a trend? Groundbreaking!
The sailor stripes have been a long time favourite among many. Vertical stripes are a popular design and they come in various sizes from bold to delicate thin lines.
Brands that offer are :
Benetton, Dollar Force NXT, Jack & Jones and Playboy.
POP ART
Art has found a way to inspire the collections of many underwear brands. Brands are introducing their products to spontaneous self expression inspired by pop art. Without sacrificing comfort, these designs add a little playfulness on your derriere.
Brands that offer are : Dollar Force Nxt, and Jack & Jones.
CHECK MATE! (GINGHAM)
Check Mate! (Gingham) Gingham has always been a part of the summer trends. Not only do bloggers love the spring trend, but we too are head over heels in love with the print again. These traditional checks and plaid prints are so versatile brands will never let them go out of trend.
Brands to look out for :
Fruit of The Loom, Jack & Jones and Killer.
BOXERS
Boxers are great if mobility and comfort is a priority and if you think you need all that extra room. However, they don’t feel so flash under a suit or slim pair of pants and look dreadful bulging over a belt. That being said, lounging around on a Sunday in boxers and a bathrobe is a distinct pleasure, especially as you age, so they’re something to consider as you enter maturity.
Brands on display : Fcuk and Fruit of The Loom.
BOLD COLOURS
Black and blue will always be the most loved colour. These colours represent sexiness, sophistication and power, which go well with almost any attire, and are found in every man’s drawer. Ranging in different hues of grey and different cuts, this trend has a lot to offer a fashion savvy man who enjoys a supportive fit. Grey underwear itself tends to have a classic look and is easy to work with since it can match so many different colours.
Brands such as Benetton, Killer, Lux Onn, and Vstar offer some great options in colours
GRAPHICS
Across the board, we are seeing brands offering patterns and unique graphics on their underwear and customers are responding positively to the new colour choices being offered. Think overall fonts, characters, and expressions. Benetton, Fcuk, Fruit of The Loom, Jack & Jones, Playboy and Vstar are some of the brands with interesting
prints on underwear
PAISLEY PRINT
We love paisley. It’s retro and futuristic. It’s the new old and the old new. Paisley patterns are of Persian origin. Here are some modern takes on Paisley from a few of our favourite underwear brands. Some are conservative in their style and others are progressive takes on the design. Brands that offer are : Fcuk and
Jack & Jones. —
