Roica innovations to debut at ISPO Brandnew

January 30, 2018 written by

Roica’s unique premium stretch innovations for active wardrobe will be launced at ISPO, Munich to be held from January 28 to 31, 2018.

The brand will showcase its latest innovation the new hi-tech performance stretch solutions with partner’s unique stretch ideas, designed to meet contemporary business and astute consumer desires. Roica will present modern wardrobe concepts in three distinct dimensions:

Roica’s Active Wardrobe: A commercial fashion range ready for summer 2018 that include the Roica Eco Smart family and the Roica Feel Good family of unique premium stretch yarn solutions. Roica Innovation: On display will be their latest textile performance innovations from their partner mills that display the brand’s creativity. The Roica Fabric Gallery is a rich and varied fabric that focuses on the revolutionary Roica Eco Smart family of sustainably designed stretch yarns. These yarns are either GRS certified, or have the Cradle-to-Cradle Innovation Institute’s Gold Level certificate for material health, including the Hohenstein Environment Certificate — where at its end-of-life, it smartly breaks down releasing less harmful materials. These are unique commercialised solutions suites for intimates, athleisure, sportswear, and more.

The unique Roica Feel Good family promises a new level of performance with ‘feel-good comfort’ and freshness. Their branded CF yarn delivers an odour-neutralising durable function, in wash and wear because its active ingredient is locked inside the yarn and only requires a small amount to perform in most fabric structures. A new Roica Stretch Energy™ is a truly verified heat-generating system that combines a customised branded polymer with special fabric structures where a stretch and recovery action produces real warmth yet maintains support during exercise.

The brands third product Closet: Here one can explore the brands new garment designs from their experimental laboratory that uses innovative Japanese fabric creativity. Also at their booth, one can explore their sister brand Cupro innovations that is designed responsibly for a new, luxe view of athleisure sportswear. Their premium stretch brand focuses on performance for the active sportswear, swimwear and athleisure wear categories, making it the ‘smart-fit’ for the ISPO Brand New Village presentation.

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